Director of Advertising & Corporate Branding - (US-PA-Pittsburgh)

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From Jeff Altman: The Big Game Hunter

Director of Advertising & Corporate Branding - (US-PA-Pittsburgh)

Compensation: $100K - $150K
Min Education: Bachelors
Job Type: Full Time
Jobcode: 066051MJA

Experience Required : 10 + years
Degree Required : 4 Year Degree
Travel Required : Upto 25 %
PAID RELOCATION AVAILABLE
The incumbent develops strategic advertising plans for the Office of the Chairman, Operating Committee, Senior Management Committee, department heads, subsidiary heads and project/marketing managers in local, national and international markets.

The qualified candidate will have at least a bachelor's degree, and substantial advertising or marketing agency experience, ideally with demonstrable experience in the marketing of institutional and retail high net worth financial services products, especially asset management services. Minimum 10-12 years experience and expert knowledge of all marketing disciplines, especially advertising development and management, brand management as well as sales support, market research, marketing sponsorships and direct marketing. In-depth knowledge of all aspects of branding (i.e., brand management, brand standards maintenance, intellectual properties management, naming architecture) and a thorough understanding of advertising and marketing principles. Expert knowledge of media planning and buying, including radio and TV media and all forms of print advertising, plus web and interactive media. Should also be thoroughly grounded in the entire advertising and marketing production process, from research through creative development, message development, production (including photography), print production and the development of web-based advertising and marketing tools. Strong knowledge of budgeting and finance, commercial business trends and the nuances of the consumer and commercial markets in which we operate; knowledge of competitor strategies, of customer satisfaction and loyalty trends. Knowledge of business and financial services laws and regulations. Strong oral and written communication skills; quick and flexible at creative staging; strong organizational, analytical, planning and problem solving skills. Able to present ideas clearly and in a compelling way to executive and senior managements.

Candidate Must Have :
* financial services advertising experience
* branding experience
* multi media buying experience
Email resume in Word to jeffaltman@cisny.com ONLY IF YOU HAVE THE EXPERIENCE SOUGHT. Please include the job code with the position.

NO RELOCATION. NO VISA TRANSFERS. NO 3RD PARTIES. NO OVERSEAS RESUMES.

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Jeff Altman, The Big Game Hunter
Concepts In Staffing
9 East 37 Street
New York, NY 10016